seensense:

Voss - Spring/Summer 2001

Picture 1: Model in Alexander McQueen’s dress with miniature castle on the shoulder pad, wearing hospital headband.

Picture 2: Model in Alexander McQueen’s dress with the cuckoo’s nest on her shoulder pad, wearing hospital headband.

For the 2001 spring/summer “Voss” collection McQueen seated the audience around a giant mirrored cube. The show was late (on purpose) and the audience was forced to stare at themselves until finally the cube lit up revealing a mental-hospital setting. The set was disturbing but the frocks were theatrical. Kate Moss and Erin O’Connor were trpped inside the cube as was a naked Michelle Olley who reclining on a couch breathing through a tube. The elaborate show that cost £70,000 to produce and set actually took seven days to construct.

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